Micro-Resolutions And The February Newsletter

 

So much for the good intentions about blogging more in 2014. So .. I decided to follow the advice of the latest business book I read and reviewed .. Small Move, Big Change By Christine Arnold. She says that New Year Resolutions (or any kind of resolutions) are mostly destined to fail and proposes an alternate approach in which the resolutions are made on a smaller and more measurable scale. So instead of saying "I will do a better job of blogging in 2014" I instead created a micro-resolution which states "I will blog the day before the monthly newsletter comes out and two weeks after that."

Its measurable, very achievable, and may well turn into a habit. I like it!

The February Newsletter - which will now go out to almost 20,000 SE's across the globe, features two interesting articles. The first "Why Do Bad Sales Calls Happen" looks at poor sales calls from the SE point of view. You'll discover that although the effect is very measurable, your view of success is different from that of the salespersons. The good news is that if you decide to take action, instead of complaining, there is a lot you can do to lower the percentage of bad calls to participate it. It's not that hard!

Maybe to get those calls fixed you need to improve your email communications. That is what "BLUF: Bottom Line Up Front - for Email" examines. You'll get seven practical tips for improving email and shortening your reading and processing time. This months "Ask John" deals with the problem of reps scheduling sales calls during presales training - and how to lessen the impact.

All good stuff - thanks for reading. And we will see how my micro-resolution turns out!