Friday, April 15, 2022

The Fourth Edition !!

 

Yes!  The Fourth Edition of Mastering Technical Sales is finally (May 2022) available. A few weeks late because of the "Supply Chain Issues"!. It's 420 pages and 160,000+ words of blood, sweat, love, and tears.  

I took the opportunity to rewrite every chapter to incorporate all the changes in people, processes, and technology since 2014. There are additional chapters on Business Value Discovery, Virtual Meetings, Storytelling, Value Engineering, Compensation, Personal Branding, The Subject Matter Expert, Career Progression, and much much more.

A full list of locations where you can purchase is below. As of now (early July) all of the international Amazon stores should have the book. 

If you're interested in bulk purchases please contact me and I can connect you directly with the publisher for an even better deal!

Enjoy the read.

Publisher

Location

Link

Artech House

Americas

https://us.artechhouse.com/Mastering-Technical-Sales-The-Sales-Engineers-Handbook-Fourth-Edition-P2257.aspx

 

Artech House

EMEA

https://uk.artechhouse.com/Mastering-Technical-Sales-The-Sales-Engineers-Handbook-Fourth-Edition-P2175.aspx

 

Amazon

Americas

https://amzn.to/3rrSsJO

 

Amazon

UK

https://www.amazon.co.uk/Mastering-Technical-Sales-Engineers-Handbook/dp/1630818720

 

Amazon

Australia

https://www.amazon.com.au/Mastering-Technical-Sales-Engineers-Handbook/dp/1630818720

 

Amazon

Germany

https://www.amazon.de/-/en/John-Care/dp/1630818720

 

Amazon

Italy


Amazon

France

https://www.amazon.fr/Mastering-Technical-Sales-Engineers-Handbook/dp/1630818720

 

Amazon

Spain

https://www.amazon.es/Mastering-Technical-Sales-Engineers-Handbook/dp/1630818720

 

Amazon

Brasil

https://www.amazon.com.br/Mastering-Technical-Sales-Engineers-Handbook/dp/1630818720

 

Amazon

Japan

https://www.amazon.co.jp/-/en/John-Care/dp/1630818720

 



1 comment:

  1. Hi. Awesome news! When will it be available in digital format?

    ReplyDelete