Mastering Technical Sales
Musings and thoughts about the ever-changing role of Pre-Sales Engineers.
Wednesday, August 5, 2009
The Dash To Demo
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After a lot of feedback from my readers about creating a special page for advice about demos I decided the customer is always right. So .. ...
Tuesday, July 28, 2009
SLAM SELLING !!
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After spending so many days every year training pre-sales engineers and salesreps how they can successfully "Solution Sell" I deci...
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Wednesday, July 8, 2009
Money. Money, Money
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Makes the world go round. The topic of Pre-Sales Engineering Compensation Plans is always an interesting one. If only most companies would p...
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Tuesday, July 7, 2009
Complexification
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Complexification: If it isn't a word then it should be. I'd define it as the natural tendency of technical pre-sales engineers to co...
Thursday, June 11, 2009
What vs Why?
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Why use What? We are all taught that the best questions in the discovery process are open-ended questions which can kick-start a conversatio...
Sunday, May 31, 2009
The Technical Win
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Has the Technical Win become redundant in the modern world of Solution Selling? Ask any group of Sales Engineers to define their job, and th...
Friday, May 15, 2009
Training Wheels For Politicians
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Over in the UK there is a growing scandal about the outrageous expenses claims submitted by the MPs (Members of Parliament). These claims ha...
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