Mastering Technical Sales

Musings and thoughts about the ever-changing role of Pre-Sales Engineers.

Wednesday, March 23, 2011

Profiling The Sales Engineer

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Over the last year I've been involved in several personality profiling exercises conducted with teams of Sales Engineers. Right now one ...
3 comments:
Monday, March 21, 2011

A Brief Debrief : Self-Improvement for the Sales Engineer

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Last week I wrote a guest article for executive recruiters J. Patrick & Associates. It's a simple method for Sales Engineers (in f...
Tuesday, March 8, 2011

Shooting MTS Videos

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For the last couple of days I've been in Boston shooting a series of video vignettes for one of my newest customers. I now have the grea...
Sunday, March 6, 2011

What's an SE Worth?

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The lead artice for this month is " What's An SE Worth?". It looks at different ways of calculating the ROI of a Sales Engine...
1 comment:
Thursday, March 3, 2011

Wall Street Journal - Students Struggle With Words

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Todays Business Education section in the Wall Street Journal is titled " Students Struggle With Words: Business Schools Put More Emphas...
Tuesday, March 1, 2011

Making The Most Of Your SE Investments

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Last month I participated in a webcast sponsored by the Sales Management Association about " Making The Most of Your SE Investments ...
Sunday, January 30, 2011

February Newsletter + Content Scheduled on Tuesday 8th

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The February Edition of the Mastering Technical Sales Edge newsletter will be published on February 8th. This month I'll be looking in d...
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John
Newtown, PA, United States
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